I am a Product Designer focused on turning complex SaaS workflows and AI tools into intuitive interfaces, transforming intangible ideas into reality through visual clarity, 3D modeling and AR/VR.
Hi, I’m Jennifer Zeng, a product designer and multimedia artist working at the intersection of technology, art, and human experience.
Growing up with a passion for drawing, I developed a strong sense of visual storytelling that later expanded into spatial design, 3D modeling, and immersive digital experiences. My journey has taken me from New Zealand to the United States, shaping a global perspective that influences how I design products and environments.
I specialize in creating intuitive user experiences across AI-powered SaaS platforms, AR/VR/XR interactions, and multimedia applications. My strength lies in transforming abstract ideas and complex workflows into tangible, engaging solutions. From leading 0–1 product launches to building scalable design systems, I bridge creativity with logic to craft designs that are both user-centered and future-ready.
Starward Game Studios
2024.9 - Present
Product Designer
• Designed and launched 0-1 AI-driven mobile games, collaborating with game designers, AI engineers, and Unity developers to craft dynamic in-game interactions, driving downloads from ~200 to 10,000+ (50x growth) and increasing average session duration by 32.7%.
VSDesign
2024.4 - Present
Product Designer &. Web Developer
• Led competitive analysis and responsive redesign of ALT’s website, cutting bounce rate by 46%.• Built a web-based artist submission portal and backend CMS for VSDesign exhibitions, centralizing data capture and automating archival workflows to enhance information-management efficiency.• Maintain VSDesign’s website CMS, updating content and visuals to ensure brand consistency and reliability.
CollegeBot.AI
2024.9 - 2024.12
Lead Product Designer
• Designed CollegeBot.AI’s end-to-end SaaS B2B chatbot experience, boosting engagement by 60% and usage among 50 000+ students at 10+ universities.• Established a scalable design system and streamlined interaction flows with engineering, enhancing usability by 75%.
Ark7
2023.7 - 2023.9
UX Designer
• Redesigned Ark7’s learning and rewards system using user research, heuristic evaluation and A/B testing, boosting order completion by 56%.• Enhanced UX and workflows to achieve a 38% increase in user growth.• Collaborated and Aligned product and engineering on feasibility and business value to deliver end-to-end fintech mobile features.
Orby AI
2023.2 - 2023.4
• Designed and deployed a SaaS process-automation dashboard for mid-to-large financial enterprises, increasing operational efficiency by 75%.• Collaborated with the UX lead and engineers to overhaul the centralized dashboard, boosting task completion by 62.7%.• Integrated key metric visualizations into finance workflows, reducing document processing time from 60 to 5 minutes.• Delivered an MVP in eight weeks through agile collaboration, enabling a $4.5 M seed funding round.
Red Dot Award
Brands & Communication Design Winner
2025
A’Design Awards
Golden Prize
ISMAR, ACM MM, OzChi
HCI & AR/VR Paper Reviewer
IEEE ISMAR 2025
Float Mind: AI-Driven Emotional Engagement for Gamified Meditation in Mixed Reality
Penn Museum – On the Critical Point Exhibition
Invited Artist for Alice’s AR and Ghost Broke The Shell
2024
University of Pennsylvania
Master of Architecture, Minor in Integrated Product Design
2021 - 2024
University of Auckland
Bachelor in Architectural Studies
2017 - 2020
Tools
Figma, Unity, Adobe Photoshop, Adobe Illustrator, Adobe After Effects, Adobe Premiere Pro, Adobe InDesign, Framer, HTML, CSS, Javascript, Next.js, React, Tailwind, Protopie, Rhinoceros 3D, Grasshopper, AutoCAD, Blender, Cinema 4D, UE5
Design
Product Design, UI/UX Design, Web Design, Mobile Design, Graphic Design, Visual Design, Design System, Interaction Design, User Flow, Wireframing, Prototyping, Storyboarding, Animation, 3D Modelling
Research
User Interview, Usability Testing, Survey, Competitive Analysis, Heuristic Evaluation, A/B Testing, Qualitative Research
Resume
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Linkedin
Instagram
jenniferzeng5562@gmail.com
Jennifer Zeng
UXUI
Mixed Reality
About
Contact
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