Streamlining financial workflows with document AI solutions

SaaS · B2B · Document AI

Orby AI

Orby AI is a web-based AI-powered contract processing automation product targeting large to medium enterprise financial teams without coding background in enhancing document processing productivity.

Without clear metrics, financial teams lack confidence in Orby’s efficiency, so we built a workflow-integrated dashboard to improve transparency and troubleshooting.

Year

2023

Timeline

8 weeks

My Role

Desktop UX/UI Design · User Research · Stakeholder & domain expert interview · Information Architecture · Data Visualization · Wireframe & high fidelity prototype

Contributors

AI Engineers x2, Project Manager x1

Impact

What We Achieve in 8 Weeks

Document processing time

Document processing time

↓ 92 %

↓ 92 %

Before 1 hour, NOW 5 mins

Data display efficiency

Data display efficiency

↑ 200 %

↑ 200 %

Before 3 pages, NOW 1 page

Seed funding round

Seed funding round

$4.5 M

$4.5 M

MVP delivered in 8 weeks through agile collaboration

Overview

My Role

As designer, I dived into processing AI and financial team workflow domain knowledge, defining user interaction with dashboard and key metrics visualization.

We delivered a 0-1 dashboard product tailored for financial teams in 8 weeks. Along with 2 user interviews, 2 stakeholder presentations. This dashboard shipped in collaboration with 2 engineers and greatly boosted user confidence, contributing to the successful funding of $4.5 million in a seed round for the company.

Challenge

Problem Statement

How can we increase financial team confidence and enhance work efficiency?

How can we increase financial team confidence and enhance work efficiency?

How can we increase financial team confidence and enhance work efficiency?

How can we increase financial team confidence and enhance work efficiency?

Final Solutions

The final design was divided into 3 modules,
serving the data needs of 2 user types

01

Overview

Task Completed - identify task to be done

Task Completed - identify task to be done

Task Completed - identify task to be done

Task Automated - how much Orby helped

Task Automated - how much Orby helped

Task Automated - how much Orby helped

Orby Accuracy - be more confident about Orby

Orby Accuracy - be more confident about Orby

Orby Accuracy - be more confident about Orby

Total hour saved - time saved with Orby’s help

Total hour saved - time saved with Orby’s help

Total hour saved - time saved with Orby’s help

02

Term

Term Automated - understand terms automated and confirmed

Term Automated - understand terms automated and confirmed

Term Automated - understand terms automated and confirmed

Term Accuracy - identify outliner terms with low accuracy

Term Accuracy - identify outliner terms with low accuracy

Term Accuracy - identify outliner terms with low accuracy

Term Accuracy Trend - identify terms with abnormal change

Term Accuracy Trend - identify terms with abnormal change

Term Accuracy Trend - identify terms with abnormal change

Total hour saved - time saved with Orby’s help

Total hour saved - time saved with Orby’s help

Total hour saved - time saved with Orby’s help

03

Team

Team Performance - identify team member with potential abnormal performance (i.e. time, accuracy)

Team Performance - identify team member with potential abnormal performance (i.e. time, accuracy)

Team Performance - identify team member with potential abnormal performance (i.e. time, accuracy)

Team Average Time Per Task - understand team average to better manage team

Team Average Time Per Task - understand team average to better manage team

Team Average Time Per Task - understand team average to better manage team

Team Average Task Completed - understand team performance and compare with previous time frame

Team Average Task Completed - understand team performance and compare with previous time frame

Team Average Task Completed - understand team performance and compare with previous time frame

User Flow

Final Solution: Financial Operation Analyst

1. Check Term Outliers

2. Check Term Accuracy Trend

3. Check Related Tasks

Final Solution: Platform Admin

1. Extract Summary Data

2.1 Detect Potential User Outlier

2.2 Check Related Tasks

Identify user and pain points

Identify user and pain points

Identify user and pain points

Identify user and pain points

Research

User Group

Stakeholder Interview

Clarify business scope & Sync client interview feedbacks

Goal 01 :

Learn Users' Needs

Goal 02 :

Understand the workflow

Goal 03 :

Define design scope

Key Findings

What Stakeholders told us and how it shaped the workflow:

User Goal & Key Metrics

We have identified a comprehensive list of metrics that cater to the user goals of two main types of users, allowing them to gain valuable insights into the performance of the Document AI system. These insights enable informed decision-making, workflow optimization, and ultimately lead to higher productivity and success in their daily work routines.

Domain Knowledge & Competitors

What I learn from other SaaS product in document AI & financial domain:

Key Insights

More efficient dashboard structure by 1 screen for 2 users

Based on user goals we group key metrics into Overview, Term, and Team for one-screen insights without switching screens.

Propose solutions + decide

Propose solutions + decide

Propose solutions + decide

Propose solutions + decide

Design Iteration

Iteration 01 : Simplify Key Metrics

I refined scattered metrics into a consistent format that reduced cognitive load, improved comparability, streamlined component development, and ultimately enabled faster MVP launch with clearer decision-making for users.

Iteration 02 : Term Accuracy

I refined scattered metrics into a consistent format that reduced cognitive load, improved comparability, streamlined component development, and ultimately enabled faster MVP launch with clearer decision-making for users.

Iteration 03 : Team performance

I refined scattered metrics into a consistent format that reduced cognitive load, improved comparability, streamlined component development, and ultimately enabled faster MVP launch with clearer decision-making for users.

Reflection & Future Steps

I shipped a dual-audience metrics dashboard from 0→1

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Contact Me

Elevate Your Product Value

Through intuitive design based on visual clarity and product thinking.

Contact Me

Elevate Your Product Value

Through intuitive design based on visual clarity and product thinking.

Contact Me

Elevate Your Product Value

Through intuitive design based on visual clarity and product thinking.

Contact Me

Elevate Your Product Value

Through intuitive design based on visual clarity and product thinking.

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